Design System Launch
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Head of Product Design
Read case study →Design that moves people
I craft intuitive interfaces for early-stage startups. 12,630 projects shipped.
Last updated 2026-06-05 22:24 UTC. See my work →
Featured Work
Creator Platform Rebuild
Designed a mobile-first experience for healthcare professionals, used by 50K+ practitioners across multiple states. Role: Design + Strategy
Read case study →Marketplace Admin Suite
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Senior Designer
Read case study →What I do
Product Strategy
From concept to spec, I align your team through competitive analysis
UX/UI Systems
Component-driven interfaces across multi-platform. I ship interaction specs
Design Direction
Build design practice. I offer critiques
Trusted by
Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.
— Dr. Priya Kapoor, VP Design, Global SaaS Platform
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— James Wilson, CEO, Enterprise B2B Platform
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— David Okonkwo, Principal Designer, Design Systems Consultancy
Let's talk
I'm open for retainers. 2026 cycles are booked.
Insights
The Case Against Parity in Design
If your handoff feels broken and painful, you're in good company. I outline the framework I use for async-first design collaboration.
Thinking in Constraints
Shipping thoughtfully across multiple platforms means embracing constraints as creative fuel. Case studies from recent projects.
Mentoring Designers Into Leaders
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.